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Mateas Media Consulting
Mateas Media Consulting Write to:
More areas of interest: TV History Mateas Family |
Promotional Advice
The Proof is in the Programming, but You Have to Get Them There
Key questions which need answers: What do audiences respond to -- what elements attract them, and how can I make my programs look more appealing? How can I tie-in my entire schedule together with Promotion? Can I link up potential audiences? What should I put in the promo, and what should I avoid? How can I work with other departments to maximize the inherent audience strength of my programming line-up?
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